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Best Online Polling & Survey Tools and Plugins in 2018
Ever wonder what your visitors are thinking?
You probably have guesses, but that’s all they are…guesses.
That’s where polls and surveys come in. They allow you to confirm if those guesses are right or not, which help you understand your visitors better.
In the long-term, this helps you write better content and make better products for them.
Here’s a great guide to the best questions to ask in online polls and surveys, and how they can be used to help bloggers.
I’ve gone into detail in this post on the 4 best online polling widgets and plugins.
Polldaddy has been around for a while.
You can use their software to make polls, surveys, quizzes, and collect ratings.
There is a free plan, but it’s quite limited. The most basic paid option is $29/month.
The user interface is quite intuitive. You create a widget using the clearly labeled “create a new…” button on your user dashboard:
Then you pick which type of widget you’d like to make.
I’ll walk you through the process for creating a poll, which is simple.
You start by writing in the question for the poll, followed by the potential answers that visitors can select:
You can add as many or few questions as you’d like.
You can also use the checkboxes below to choose how many answers a visitor can choose, and whether or not to randomize the answer display order (a good way to reduce bias).
Just below is a set of advanced options:
You can control if and how poll-takers see the results, and whether or not to allow multiple votes from the same voter.
Next, you’ll have to choose a style for your poll.
They’re not the most amazing designs, but they’re pretty good. You can only make a custom style with a paid account:
There are 3 sizes and over 20 styles to choose from.
Finally, you click over to the “Collect Votes” tab, which will give you the embed code:
You have 3 options for putting the poll on a webpage. These are pretty standard across all tools, so I’ll just outline them here once:
- Link to the poll page directly – Polldaddy creates and hosts its own webpage for each poll you create. You can send visitors here to answer it.
- Copy and paste the embed code onto a webpage – This is the most flexible option that works with any website. You can choose whether it’s a static form on your page somewhere, or if it slides in at the bottom right of your page.
- Use the WordPress plugin – The Polldaddy plugin lets you connect your WordPress account to your Polldaddy account. You have limited control over where it displays (either all the posts or none).
If the plugin doesn’t work well for you, you can always just copy and paste the embed code into any page or template on your WordPress site.
Overall, Polldaddy is an easy to use tool, but not the most flexible, and fairly costly.
Hotjar is mainly known as a heatmap software, but added polls and surveys into their services, which are all bundled together.
On a free, “Basic” account, you can manage up to 3 feedback polls at one time. You can delete old ones to make room for new ones, but it will delete the results.
A “Pro” account is $29/month. Keep in mind that it includes an amazing heatmap tool, plus other tools like surveys and visitor recordings. So it’s fairly expensive for just a survey tool, but there’s good value if you use the other parts.
A Hotjar poll slides up at the bottom of your page. You can choose the exact location during setup.
Adding questions and answers is flexible and intuitive, you can add however many you’d like.
You get essentially full control over style, even on the free version.
It’s an easy-to-use interface, where everything is point and click or drag.
When you’re done setting a poll up, you’ll get the embed code to paste on your website on which pages you’d like the poll to show up on.
There is not a WordPress plugin, so you’ll have to copy and paste the embed code like any other site.
You can view the results at any time in your account:
As you’d guess, the results interface is attractive and easy to understand.
Overall, Hotjar is a very high quality tool, especially if you use all the features at your disposal.
Easypolls (A good Vizu alternative)
Easypolls is one of the best Vizu alternatives.
It’s super basic, but gets the job done.
It’s mostly free, but you can go paid to remove the ad link back to easypolls on the poll, and get IP address filtering. Unfortunately, the pricing is very unclear, all it really says is that you can add different amounts of money to your account.
Creating a poll is dead simple, just add your poll question and responses:
There are pre-made styles available:
You can also use the advanced settings to control the padding, colors, and borders.
Finally, there are a few options that let you customize the placeholder text, and choose whether or not to show results to participants.
Once you save your poll (create a free account first), the embed code will show up that you can paste on your site:
There is no WordPress plugin available for Easypolls.
GetSiteControl offers a suite of website tools.
An account comes with widgets for polling, surveying, live chat, email subscription, and more.
The free plan is quite generous, and pricing for paid plans starts at $19/month, which is quite reasonable.
I’m impressed by the attractive, modern design that all parts of GetSiteControl have.
You have full control over a poll’s location, as well as the exact text and style options:
There are a host of advanced features like:
- Smart triggers – Only show when some condition you define is met (e.g. scroll to a certain point).
- Targeting – E.g. By country, browser, etc.
Finally, GetSiteControl has a highly used and well-rated WordPress plugin.
Summary – Which Plugin is Best for You?
The best option for you depends on your situation:
- Also need heatmap tools? Go with Hotjar.
- On a tight budget? Go with GetSiteControl or Easypolls.
- Just want a simple Poll? Go with Polldaddy or GetSiteControl.
- Want full control and advanced features? Go with GetSiteControl or Hotjar.
- Want a WordPress plugin? Use GetSiteControl or Polldaddy.